The Lowcountry is heating up—and we don’t just mean the temperature. As we roll into the heart of summer, one of the biggest questions we're hearing is:

"What’s my home really worth right now?"

Whether you're in Bluffton, Hilton Head Island, or one of the many incredible gated communities in between, it's a smart question—and one that deserves more than a ballpark Zestimate.

Let’s take a real look at where things stand right now—and what it means for your equity.

 June 2025 Market Snapshot: Yes, the Market Is Shifting—But Sellers Still Have the Advantage (If They’re Smart)

Despite headlines filled with economic hand-wringing, the real estate market has proven surprisingly resilient—especially in areas like the Lowcountry that continue to attract relocators, retirees, and second-home buyers.

According to the National Association of Realtors (NAR):

  • Existing home sales nationwide increased by 9.5% in April 2025 after months of stagnation.

  • The median existing-home price hit $407,600, up 5.7% from last year—marking the highest April price on record.

  • Cash sales accounted for 28% of transactions—proof that many buyers aren’t sidelined by interest rates.

 Locally, we’re seeing:

  • Homes in Bluffton priced correctly are selling in 30–45 days.

  • Gated communities like Hampton Hall, Moss Creek, and Sea Pines continue to hold or exceed price per square foot expectations.

  • Inventory has increased slightly, but not enough to shift power fully back to buyers—yet.

Online Estimates vs. Reality: What Zillow Can’t Tell You

Zillow might give you a number, but it doesn’t know:

  • Whether your home has a new roof, new HVAC, or upgraded kitchen.

  • If your lot has privacy, lagoon views, or proximity to community amenities.

  • How many buyers are actively waiting for a home like yours to hit MLS (hint: more than you think).

Real-time, hyperlocal market data and boots-on-the-ground insight matter far more than any algorithm.

What Affects Your Home’s Value in June 2025

Here’s what’s driving pricing right now:

  • Location: Gated community? Golf course? Marshfront? Walkable to Old Town Bluffton or Coligny Beach?

  • Condition: Move-in ready is still king. Updated homes sell faster and for more.

  • Inventory: Fewer homes for sale = more leverage if you’re listing.

  • Buyer psychology: They’re savvy. They’ve waited out volatility. But now they’re ready—if the home feels worth it.

A Note on Pricing Strategy: Reactivity Is Not a Strategy

Overpricing leads to “chasing the market,” which is when a home lingers, loses momentum, and ends up selling for less than if it had been priced correctly upfront.

 Fact: According to Redfin, homes that require one or more price drops sell for 10% less on average than those priced correctly at launch.

At The Cobb Group, we help you avoid that pitfall with data-driven pricing strategies that put you in control—and ahead of the curve.

What Sellers Are Doing Right in Today’s Market

  • Professional photography and presentation: First impressions are everything.

  • Smart staging: Especially in second-home or vacation markets like Hilton Head Island.

  • Flexible terms: Sellers willing to consider reasonable buyer requests are seeing deals close quickly.

  • Partnering with an expert Realtor: The right agent doesn’t just list your home—they position it to win.

 So...What’s Your Home Worth Today?

That’s where we come in.

At The Cobb Group, we offer complimentary, no-pressure home value assessments backed by:

  • Local market comps

  • Buyer demand data

  • Years of experience in Hilton Head and Bluffton’s luxury communities

  • Expert insights you can’t get from an app

Whether you’re ready to list or just want to start the conversation, it pays to know where you stand. We’re happy to walk through your home, talk strategy, or just help you understand your current equity picture.

Bluffton & Hilton Head Sellers: Let's Get Ahead of the Market—Not Behind It

If you’re buying and selling in the same market, timing is everything—and net proceeds matter more than just your sales price. A slightly lower sale price paired with a great deal on your next home? That’s a win.

Let’s find your win.

Ready for Real Numbers?

 Schedule your free custom home valuation with The Cobb Group today. No pressure. Just facts, strategy, and expert insight.

 Serving Bluffton, Hilton Head Island, and the entire Lowcountry.

Contact Allison Cobb

Or call directly at 843-338-7256

Written by Allison Cobb

The author assumes no responsibility or liability for any errors or emissions in the content of this blog. The information provided on is an “as is” basis with no guarantee of completeness, accuracy, usefulness, or timeliness.


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