Don’t Wait for the Perfect Home | Bluffton & Hilton Head Real Estate Strategy

By Allison Cobb, The Cobb Group | Brokered by eXp Luxury Realty

“Ships that wait for the perfect winds never sail.”

The same is true in real estate. Buyers who wait for the “perfect” community, the dream view, the lowest interest rate, or the exact floor plan often end up sitting on the sidelines—watching opportunities slip away.

I’ve seen it over and over in Bluffton, Hilton Head Island, and Moss Creek. Someone has a long checklist of non-negotiables, which is smart—we should always know our “must-haves.” But here’s the truth: real estate rarely delivers perfection wrapped in a bow. Sometimes the smartest move you can make is to dip your toes in, stay nimble,…

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What Makes a Home Unsellable in Bluffton, Hilton Head Island & Moss Creek? Expert Tips from Allison Cobb

By Allison Cobb, The Cobb Group | Brokered by eXp Luxury Realty

Even in sought-after communities like Bluffton and Hilton Head Island, not every home attracts buyers. Certain red flags can turn buyers off quickly—or cause them to discount your home’s value. That’s where Allison Cobb and The Cobb Group, brokered by eXp Luxury Realty, come in. As trusted local Realtors, we help sellers prepare their homes strategically, highlight the right features, and avoid the pitfalls that make homes linger on the market.

Here’s what you need to know:

1. Clutter & Distracting Details

Lowcountry buyers want to envision their life in the home. Too…

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August Market Update: Bluffton & Hilton Head Real Estate

By Allison Cobb, The Cobb Group | Brokered by eXp Luxury Realty

At The Cobb Group, brokered by eXp Luxury Realty, we watch the numbers closely to help our clients make smart moves. The Hilton Head Island MLS just released the August stats, and they reveal a market in transition—one that rewards strategy for both buyers and sellers in Bluffton, Hilton Head Island, and beyond.

Here’s what the data says—and what it means if you’re thinking about buying or selling a home.

August by the Numbers

Compared to last August, the market is shifting:

  • New Listings: 
     9.6% (560 listings)
    More homes are hitting the market, giving buyers more choices—and sellers more competition.

  • …

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Respect, Trust & Reputation: Why Allison Cobb is a Trusted Realtor in Bluffton & Hilton Head

By Allison Cobb, The Cobb Group | Brokered by eXp Luxury Realty

In real estate, hard work is the baseline. Every Realtor can say they work hard for their clients. But what really sets you apart? Being respected not only by buyers and sellers — but also by the industry insiders who keep deals moving.

Because let’s be honest: no one closes homes alone. Every transaction involves attorneys, lenders, inspectors, exterminators, appraisers, paralegals, and of course, other Realtors. If you don’t have credibility with these people, you’re playing the game with one hand tied behind your back.

That’s why respect matters. It’s why reputation matters. And…

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Kismet on Aviation Drive: A Real Estate Story That Was Meant to Be

By The Cobb Group | Brokered by eXp Luxury Realty

Sometimes, the right home doesn’t show up on day one.
Sometimes, it shows up exactly when it’s meant to.

We call it real estate kismet—that perfect alignment of timing, vision, and heart.

Here’s a story that reminds us why we love what we do.

A Year in the Making

Last summer, we met a lovely couple from California who wanted to relocate closer to their son, who works for Gulfstream here in the Lowcountry. They had very different—but equally important—priorities:

  • He’s an aviation enthusiast and once dreamed of building his own plane.

  • She wanted something fresh, modern, and new.

They were…

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How Teamwork Drives Success in Bluffton & Hilton Head Real Estate

By Allison Cobb, The Cobb Group | Brokered by eXp Luxury Realty

We’ve all heard the saying “teamwork makes the dream work.” In real estate, it’s not just a feel-good slogan—it’s the truth. Behind every successful sale or smooth closing, there’s an entire cast of people working together. Yes, the Realtor–client partnership is the star of the show, but what really makes the magic happen is the teamwork between Realtors, attorneys, inspectors, property managers, lenders, appraisers, and even that roofer who answers your call at 6 p.m. on a Friday.

The Client–Realtor Bond

Let’s start here, because without trust and honesty between client and Realtor, the whole thing falls apart.…

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Why the Right Price Sells Your Home Faster in Bluffton & Hilton Head

By Allison Cobb, The Cobb Group | Brokered by eXp Luxury Realty

The market is pure. It never lies. Overprice your home, and you’ll sit. Hit the sweet spot, and suddenly—bam!—your listing is buzzing with showings, second showings, and (history tells us) an offer will follow.

Here’s the truth: you’re not losing value by pricing strategically—you’re gaining buyers. More eyes mean more competition, and competition is what drives offers. Think of it like setting the bait just right. Too high, and buyers swim right past. Too low, and guess what? The market still corrects itself. Buyers will pay what they believe your home is worth, but only if they show up to the table in the…

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Pricing Your Home to Sell: Bluffton & Hilton Head Strategy Guide

By Allison Cobb, The Cobb Group | Brokered by eXp Luxury Realty

In real estate, strategy is everything. You wouldn’t step onto the golf course without a game plan or walk into a negotiation without knowing your numbers. Selling your home is no different. And the truth? Pricing your home correctly the first time isn’t just important—it’s the difference between selling fast and sitting stale on the market.

The First 30 Days: The Make-or-Break Window

Here’s the secret seasoned Realtors know: the first 30 days your home is on the market are golden. That’s when your listing is freshest, your photos are new, and buyers (and their agents) are most excited. Price it right, and you’ll…

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How to Pronounce Bluffton & Hilton Head Place Names (Lowcountry Pronunciation Guide)

By Allison Cobb, The Cobb Group | Brokered by eXp Luxury Realty

When you move to Bluffton, Hilton Head, or the surrounding Lowcountry, the quickest way to be “found out” as a newcomer is by how you pronounce our towns, rivers, and roads. Local names don’t always match how they look on paper—and locals will correct you (nicely, of course).

Here’s your go-to pronunciation guide to sounding like a local from day one.

Lowcountry Pronunciation Cheat Sheet

  • Beaufort (SC) – BYOO-fuhrt (not “Bo-fort”)

  • Okatie – OH-kuh-tee (three syllables)

  • Daufuskie Island – duh-FUS-key (emphasis on the second syllable)

  • Calibogue Sound…

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Home Matters! | A Monthly Newsletter from The Cobb Group | eXp Luxury Realty
Bluffton, Hilton Head Island, Beaufort & Beyond

Hello from The Cobb Group

We’re Allison Cobb, David Hussey, George Cobb & Natalie Burnside—your go-to real estate team serving Bluffton, Hilton Head Island, and surrounding communities. Whether you're actively buying or selling—or just love staying in the loop—we’ve got something for you every month.

September Snapshot

  • Weather: Steamy afternoons and cool, beachy mornings

  • Mood: Back-to-school meets beach-mode denial

  • Vibe: Pumpkin spice in one hand, real estate checklist in the other

Events You’ll Want on Your Calendar

Hilton Head Island Shrimp Festival | Sept 20–21
Craft brews,…

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