Why Professional Photography, Aerial Shots, and Video Matter When Selling Your Home

When it comes to selling your home, first impressions are everything. In today's digital world, buyers browse listings online before ever stepping foot in a home. That means your listing’s photos, videos, and aerial shots need to capture attention immediately.

At The Cobb Group, brokered by eXp Realty, we know that high-quality visuals are key to selling homes faster and for top dollar. Whether you're selling in Bluffton, Hilton Head Island, Hardeeville, Okatie, Port Royal, Beaufort, or Ridgeland, professional photography and video can provide a significant advantage.

1. Professional Photography Creates a Powerful First Impression

Studies show that 

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Aerial view of 25 Lakes Crossing

25 Lakes Crossing – A Standout Home in Lawton Station

If you’ve been searching for a spacious, move-in-ready home with high-end finishes and a prime Bluffton location25 Lakes Crossing in Lawton Station’s sought-after Belmeade section is the perfect match. This immaculate 4-bedroom, 4.5-bath Somerset model offers a luxurious yet comfortable lifestyle—without the high golf community fees.


 Why 25 Lakes Crossing?

 Spacious & Thoughtfully Designed – This 4-BED, 4.5-BATH home is tucked away on a quiet eyebrow off the main road, offering privacy and tranquility.

 Every Bedroom is Ensuite – No more morning bathroom battles! Each bedroom features its own private bath, ensuring maximum comfort.

 Gourmet Kitchen with Luxury Touches – The 

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Why Is Selling Your Home So Stressful? (And How to Make It Easier!)

Selling your home can be an emotional rollercoaster. Between prepping for showings, negotiating offers, and waiting for closing day, it’s no wonder sellers often feel overwhelmed. But here’s the good news—most of these stressors can be avoided with the right strategy and support.

If you're selling in Bluffton, Hilton Head Island, Hardeeville, Okatie, Port Royal, Beaufort, or Ridgeland, these tips will help make the process smoother and maybe even… dare we say… enjoyable!

1. Setting the Right Price

The Stress:  Price it too high, and your home sits on the market. Price it too low, and you leave money on the table.

How to Avoid It :  Work with an experienced Realtor who…

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Coming Soon: Luxury Living in Bluffton, SC – 25 Lakes Crossing in Lawton Station

Are you looking for a luxury home in Bluffton, SC, with the craftsmanship and design of a high-end gated golf community—but without the high membership fees?

Look no further! 25 Lakes Crossing in Lawton Station is about to hit the market, and this stunning 4-bedroom, 4.5-bath home is an incredible opportunity for buyers seeking high-end finishes, ample space, and a prime Bluffton location.

Located in the coveted Belmeade section of Lawton Station, this home sits on a quiet eyebrow off the main road and offers the same superior quality as custom homes in Bluffton’s private golf communities—at a fraction of the cost.

This home is a rare find, and buyers…

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In the bustling real estate markets of Bluffton and Hilton Head Island, buying or selling a home isn't just a transaction—it's an adventure. And like any great adventure, having the right guide (hint: that's me, Allison Cobb) can make all the difference. But even the best guides need their adventurers to ask the right questions. So, let's pull back the curtain and reveal the top 10 questions your Realtor wishes you'd ask—but you probably don't.

1. "How Did You Arrive at This Listing Price?"

Why It Matters: Understanding the strategy behind your home's listing price can provide insight into market conditions and your agent's expertise. It's not just about numbers; it's about positioning your property to attract the right buyers.

Allison's…

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 Open House This Saturday! Discover 5 Junction Way in Lawton Station 

If you've been searching for the perfect home in Bluffton’s Lawton Station, your chance has arrived! Join us this Saturday, March 8th, from 10 AM to 12 PM for an exclusive Open House at 5 Junction Way—a stunning, spacious home with incredible features, located in one of Bluffton’s most desirable gated communities.

This event is open to the public, so come explore this beautiful home and see why Lawton Station continues to be a top choice for homebuyers looking for space, style, and a true Lowcountry lifestyle.

 Why 5 Junction Way is a Must-See Home 

This 4-bedroom, 3.5-bath home offers a thoughtfully designed floor plan with custom touches throughout. With over…

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Coming Soon: The Best-Priced Home in Moss Creek—A Rare Golf Cottage Gem!

If you've been dreaming of the perfect Lowcountry golf cottage, stop what you're doing and take note—10 Devils Elbow Lane is about to hit the market, and it’s a showstopper.

Tucked in the heart of Moss Creek, this 2-bedroom, 2-bath + office villa is an absolute rare find with some of the best marsh-to-golf views in the community. And the best part? It’s the best-priced home in Moss Creek, making it an incredible opportunity for buyers looking for value and lifestyle.

Whether you're seeking a primary residence, a vacation getaway, or an income-producing property, this lock-and-leave cottage is the perfect blend of convenience, charm, and access to world-class…

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Why Bluffton & Hilton Head Real Estate Defies National Housing Trends

If you’ve been keeping an eye on real estate headlines, you might think the sky is falling. A recent Wall Street Journal article, "Are Home Values About to Fall? It Depends on the Location," breaks down how some areas are seeing home prices dip due to rising inventory, while others remain strong.

The key takeaway? Real estate is local.

And here in Bluffton and Hilton Head Island, our market plays by its own rules.

While some regions face price corrections, the Lowcountry continues to see steady demand, stable home values, and a lifestyle that keeps people coming back for more. Whether you’re a seller looking to maximize your return or a buyer hoping to find your dream…

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Credit to the owner of the photo

There’s something about a place that doesn’t try too hard—just good food, a laid-back vibe, and a little bit of soul. That’s exactly what Tin & Tallow delivers.

Tucked away on Spanish Wells Road, this unassuming new hotspot is a must-visit, whether you’re vacationing on the island or lucky enough to call Hilton Head Island home. With a limited menu, a killer smash burger, and an atmosphere that feels like a throwback to “Old Hilton Head Island,” Tin & Tallow is the kind of place you’ll find yourself coming back to again and again.

From Food Truck to Fan Favorite

Every great restaurant has a story, and Tin & Tallow’s starts with a food truck. Back in October 2023Tyler and Josi Bowdish brought their 

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With 12 miles of pristine beaches, world-class golf courses, and an unbeatable coastal lifestyle, Hilton Head Island is more than a resort town—it’s home to thousands who crave luxury and laid-back living. Whether you're seeking a primary residence, a vacation home, or an investment property, Hilton Head offers an unparalleled quality of life.

Why Hilton Head Island Stands Out

  • Oceanfront Living – Whether you want a beachside villa or a deep-water estate, Hilton Head offers unparalleled waterfront real estate. Residents enjoy stunning Atlantic views, private docks, and quick access to boating and water sports.

  • Championship Golf & Tennis – Home to over 24 championship golf courses, including Harbour Town Golf Links, which hosts the 

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